“In response to the marketplace, we changed our business model to identify a specialty niche with less competition,” Auza says.
Auza also admits he faces the constant challenges of finding and keeping skilled workers. If he could provide any advice to those just starting out, Auza says to plan ahead and be prepared. And make sure you have plenty of backing with cash resources to avoid any cash flow problems.
Overall, Auza Contracting stands out as a leader in the Phoenix contractor community.
“Creating partnerships is very important to Auza Contracting to sustain its team-like atmosphere,” Auza says. “I would like to leave a legacy of being known as a very honest, trustworthy and responsible company. Long-term relationships are very important to me as is just always being straight up with people.”
That partnership philosophy extends to his Empire salesman and the parts and service support he gets from his Cat dealer.
“We rely on our sales rep and I’ve known him for 40 years,” Auza says. “He’s really good at offering me all the resources, options and information that I need. For example, when we’re looking for/inspecting a new skid steer loader, we might want to be able to do milling with it and/or run a sweeper on it or whatever. Our sales rep makes sure that we are fully covered for all of the options.”
Additionally, it has been a privilege for Empire Southwest to partner with a firm with the stature of Auza Contracting.
“The service from Empire has been great, parts availability has been good. I can say that Empire overall has been good to work with,” Auza says.
Auza learned from an early age the importance of honesty and reliability in working with customers and associates to build a successful business. That philosophy has served him well.
The fact that they perform almost no rework underscores Auza’s operating philosophy. “We just like being straight up with our customers and honest about our rates,”
Auza says. “This is what it is and what we can do it for—and sometimes we identify concerns and we’ll adjust for them. Then, we’ll bid the job the way it should be done. I don’t like to sit there and ‘changeorder’ people. I prefer to say up front here’s what it is—then I bid it and build it.”